Bring in more customers with your own web site! Take your business online and start generating additional revenue with help from this highly visual, easy-to-follow guide. Small Business Web Sites Made Easy shows you how to use HTML, CSS, JavaScript, PHP, and other tools to create a compelling site that's functional, flexible, secure, and ready for commercial transactions. The book also covers the fundamentals of web-based marketing, including search engine optimization and pay-per-click advertising. Now you can establish a solid online presence without the expense of hiring a designer! Learn essential HTML skills Plan your site architecture Add style to your web site using Cascading Style Sheets (CSS) Make your pages come alive with JavaScript elements Increase leads, conversions, and sales using search engine optimization (SEO) Set up pay-per-click advertising, including Google AdWords Track metrics with hit meters Market your site on Facebook Create a shopping cart and enable credit card transactions
For 21st-century entrepreneurs, this book provides the practical guidance they need to overcome the often intimidating challenges of starting, organizing, and running a new business effectively and efficiently. • 400 unique evaluative descriptions of print and electronic resources for initial start-up, creating a business plan, management, marketing, personnel and HR, and competitive analysis • Screenshots of important and useful web pages • A glossary of relevant terms and acronyms • An index provides access by author, title, subject, and webpage
Pay what your really owe--and not a penny more! "This book is a must-read for anyone who is running a small business. Rosenberg lays out the steps in a simple format to get you organized and running a business smoothly." -- Layla Tusko, President, Crystal Cove Marketing Group "Rosenberg has an uncanny ability to make taxes and tax issues easier to understand, all the while keeping everything fresh and fun. I would recommend her book to anyone managing a business." -- Sonny Byrd, Head of Marketing, Shoeboxed.com "With a focus on real-world must-do's and helpful examples, Rosenberg's checklists work like a business-building scaffold and arm the reader to succeed." -- Leigh Mutert, CPA, H&R Block Is the government taking too much of your money? Do you want to keep more of what you earn? Are you worried about being taxed right out of business? As a taxpayer, you have rights--many of which you probably don’t know about. In Small Business Taxes Made Easy, Second Edition, America's top small-business tax expert Eva Rosenberg describes them all. This all-in-one primer is packed with tips and guidelines not only for paying out less in tax but also for gaining the greatest possible advantage out of each IRS rule and regulation. You'll learn how to: Choose the right accounting style for your needs Navigate the complex tax maze without losing the bank Set up a business plan that helps minimize payout Use record-keeping techniques that increase deductible expenses Spot errors in 1099s—and handle them properly Increase your profits and your cash flow Build a business to pass on to your children--or sell at a huge profit! Small Business Taxes Made Easy, Second Edition, provides easy-to-follow, actionable advice with timeless information that can help any business at any stage of operation. Plus, you get access all the forms and to-do lists you need through the book's companion Website. Eva Rosenberg, known as the Internet's TaxMama, is an enrolled agent with over a quarter century of tax experience. A syndicated Dow Jones columnist, and her daily TaxQuips podcast can be found all over the Web. Rosenberg lives in Northridge, California.
The ultimate tax expert shows small business owners how to keep more of what you earn For millions of self-employed Americans, Eva Rosenberg is the go-to person for tax advice. Now, from the woman behind the wildly popular TaxMama.com--named one of the top seven tax advice websites by Inc. magazine--comes the ultimate guide to navigating the tax maze. Small Business Taxes Made Easy walks you through every stage of the process, showing you how to reduce your tax losses at every step. You'll learn: How to set up a business plan that helps minimize taxes The tax benefits of various forms of financing How to spot errors in 1099s and what to do about them Record-keeping techniques that legally increase deductible expenses
The term small business denotes an entity that is privately owned and managed that can only hire a minimal number of employees. These companies are also usually classified by annual revenue made, monthly sales, shipments, total business assets as well as the total annual gross revenue achieved. The Small Business Administration (SBA) is the body that holds primary responsibility for the regulation of the size standards. The size standards are generally dictated by the Industry sector as well as by State Regulators. There are now industry variations that govern size. Examples of these stipulations include a standard of between one hundred and five hundred employees for the wholesale sector while the maximum stipulated employees for a manufacturing business must fall between five hundred and a thousand employees.
Federal contracting . . . easy? With the fourth edition of Federal Contracting Made Easy, it is! Whether or not you consider federal contracting easy, it is certainly easier with this guide. Used successfully by thousands of contractors and feds, this book offers practical, hands-on, no-nonsense advice. Now in its fourth edition, Federal Contracting Made Easy lays out the entire federal contracting process in a readable and easy-to-understand style. This book covers how government procurement works, what you can do to cut though the red tape to speed your way to winning a contract, who the key players are, and tips for overcoming obstacles. New in this edition: • Discussion of government-wide acquisition contracts (GWACs) • Updates on women-owned small business • New status of service-disabled veteran-owned small business • Expanded list of relevant websites and resources • Introduction to the new System for Award Management (SAM) Whether you are about to enter the competitive world of federal contracting or have been bidding for contracts for years and are now looking for updated information and ideas, this is the book you need. The federal government awards billions of dollars in contracts for goods and services every year. This book will help you win a piece of that business.
Generations of artistic teens have heard that following your artistic dreams is a sure ticket to financial struggles, but there are actually plenty of ways that young people can make money with their artistic skills. Whether their preferred medium is photography, graphic design, painting, textile art, sculpture, or something else altogether, this book has lots of practical advice about how make money from it. It offers teens tips on both finding an art-related job and developing their own business. It's a great way to explore all of the routes open to today's artistic teens.
Teens with a flair for art have not only a wonderful personal pursuit but also a way to make money. This title gives teens many creative ideas for using their artistic talents to generate a profit, such as running craft parties for kids, painting personalized murals, and selling their handiwork online. The author offers tips for launching and marketing a business and setting appropriate prices that will cover materials and other costs. Job search tips are provided for those who want to market their skills to employers such as art and community centers. Colorful photos, sidebars, and resources for more information make for an appealing and helpful read.
For a comprehensive, easy-to-read, A-to-Z library of everything a small business owner would need to know about starting and succeeding in business, consult The Small Business Bible: Everything You Need to Know to Succeed in Your Small Business, 2nd Edition. Discover candid advice, effective techniques, insider information, and success secrets that will boost you confidence. This updated editions is even more accessible, with easy-to-follow information from starting, running, and growing a business to new chapters on green business practices, technology tips, and marketing tools.
Your New Home on the Internet is Waiting Once upon a time, if you owned a local bakery, you didn’t need a website. Now every bakery, car wash, dentist’s office, and nail salon has a website—and they need one in order to survive. If you already understand your primary business, then your hard work is done. WordPress for Small Business will show you the rest. With step-by-step instructions and full-color screenshots, WordPress for Small Business helps you understand the WordPress options that are best for you, and shows you how to quickly build a dynamic web site that will improve your business. • Step-by-step instructions with full-color screenshots • Real-life examples of WordPress success stories • Quiz to find out what type of WordPress site you need • A guide to the principles of modern website architecture • Pro tips for SEO, e-commerce, themes, widgets, and plugins WordPress for Small Business gives you everything you need to expand your business online.
The main priority of a non-profit organization is the organization’s philanthropic mission. Managers are extremely passionate about furthering the mission, yet they are not often trained in business management. However, to fulfill its mission a non-profit must be financially solvent. Starting and Operating a Non-Profit Made Easy helps non-profits become and stay financially solvent by applying traditional business practices to the unique challenges of a non-profit organization. It focuses on financial management and planning using cash flow budgeting and methods of quantifying fundraising and grant-seeking activities, two of the most important functions of a non-profit. It allows non-profits to develop and stick to a long-term plan, rather than functioning hand-to-mouth, dependent on unexpected monetary windfalls. Using extensive checklists, forms and worksheets, the book helps non-profit managers keep their organization running smoothly.
Pro Freeware and Open Source Solutions for Business is a practical guide for the small business owner seeking viable alternative to expensive commercial software packages and subscriptions. This comprehensive look at the powerful alternatives to expensive proprietary software provides an illustrated overview of no-cost software solutions. In this book you will find free and open source solutions for office productivity, PDF creation, accounting, image editing and graphic design, desktop publishing, 3D design, CAD, audio and video editing, website and blog creation, customer relationship management, point of sale, networking and security, and alternatives to the Windows and Macintosh operating systems. This guide helps free the cost-conscious business owner from the bonds of expensive proprietary software by exploring the free and powerful alternatives that exist. You can save a substantial sums of money by replacing just a few commercial software titles with free and open source solutions. Learn how with Pro Freeware and Open Source Solutions for Business today.
